VILA Crew - meet Maria

If you want to know what happens at VILA, look no further. With our series, VILA Crew, you’ll get an inside view into the production of high street fashion.

VILA’s Marketing Manager, Maria Nordstrøm Solberg, is the head woman of VILA’s marketing department. Maria oversees the branding and advertising of VILA's products and with great casting sensibility and knack for finding the coolest models, she creates all our advertising campaigns. With Maria’s personal style, quirky charm and the longest to-die-for legs in our office, she’s ready to give you a few glimpses of her everyday work life.

What is the first thing we should know about you?
I'm rarely bored, often on the go, and I believe in good karma.

Workwise I do…
As a manager for VILA I do international marketing. Before I started working within VILA, I had my own agency, representing still life and fashion photographers. I have been in the fashion industry since I was fifteen.

My first fashion-related moment?
My mama was always dressing up and wearing pretty clothes. I adore her style and the fact that she went to local fashion shows in small town Fauske, Norway. However, my first real mo was in the 6th grade, where I got to be a shopping mall intern for 5 days. I was literally in heaven!

My style is…
Constantly changing. I like to be feminine and chic, but also comfortable and sporty. It could be in a viscose blouse, pre-loved denim, cashmere or my trusty go to piece: a timeless black leather jacket.

I can never have too many…
Scented candles and jackets - mostly from VILA of course, but also preloved jackets too.

Everyday happiness is…
My beautiful family and my lovely friends. And of course, my job and having the most amazing colleagues. Having a leading position is not an 8-5 job and the lines of business and pleasure repeatedly get mixed up. However, my job is truly my passion and it provides me with a lot of energy.

Right now, I'm excited about…
The upcoming photo productions and of course all the challenges and developments we make in VILA. Plus, currently I’m working on something very hush-hush.

Pretty things I dream about right now…
Cool stuff from VILA's AUX 17 collection The Code Breaker. For instance, a great off-white pullover, a crisp shirt with cool details and a quirky pair of checkered pants. The Barcelona bag from Loewe and big flashy earrings would complement the look just right.